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Maison Pralus opens new shop in Lyon.

François Pralus opens his first main Lyon shop in October/November 2013 at 32 Rue de Brest, Lyon.

So far this new Pralus Boutique has hit record sales during its opening month. The Lyonnaise has been waiting while to taste the quality of Pralus’s chocolate products and patisserie selection, including the famous Praluline brioche.

Pralus Shop Lyon

It looks like Pralus will be a mainstay of Lyon’s fraternity of exclusive chocolatiers for the foreseeable future.

Following on from the recent exceedingly successful opening of two boutiques in Paris, Pralus is continuing it’s run of expansion and increasing sales despite the current French economic malaise.

Pure France Now are now partnering Pralus in its promotion and exposé of all Pralus products to the UK, and will shortly be offering access to a special selection of Pralus chocolate products via our new Pure France Now website due for launch during November 2013.

We will, of course, be continuing our ardent recommendation of the many Pralus products to all who visit the Pure France Now website, and will be seeking to assist in the marketing of Pralus to a wider audience in the UK through our editorials and exhibition opportunities during 2014.